She had me at the intersection of Should and Must.

“There are two paths in life: Should and Must.
We arrive at this crossroads over and over again. And each time, we get to choose…

Should is how others want us to show up in the world — how we’re supposed to think, what we ought to say, what we should or shouldn’t do. It’s the vast array of expectations that others layer upon us.

Must is what happens when we stop conforming to other people’s ideals
and start connecting to our own.”
~ Elle Luna

I devoured the rest of her must-read essay, a link someone had tweeted, in big gulps. It was the very philosophy I’d been trying to live my life by for the past couple of years without knowing how to put it into words, and reading it in black and white complete with whimsical watercolor sketches was mesmerizing. I finished, loving her story, capturing it into my Think Different flipboard and going on my merry way toward Must.

Must landed me on the Hopscotch Design Festival website not too long after that. I was intrigued by the blue postcard advertising the first-year add-on event to the renowned Hopscotch Music Festival as a place and time to “gather distinguished national talent and notable local contributors to share ideas and foster conversation about how design is shaping the future.”1

And guess who’s kicking it all off? Elle Luna, billed as an author and designer, but in my mind really so much more, offering the simple inspiration to look at our everyday world through different eyes. I decided that day that even if I had to buy my own $150 ticket and use two vacation days to go it would be more than worth it.2

Buying the ticket was the easy part. It’s next week, Sept. 3-4, in various downtown Raleigh venues, and I still haven’t decided which of the 25+ sessions I want to check out. Presenters will cover graphic design, user experience design, urban planning, technology, architecture, music, food, film, and more through interactive sessions and workshops. It’s like hopping down a buffet line with a way-too-small plate. Evening parties, also included, help blend the two-day event seamlessly into the Hopscotch Music Festival starting Thursday evening.

If you’re feeling inspired and don’t have tickets yet, turn your inspiration into creativity to score one of two free event passes from Mediabistro — all you have to do is craft the session or presenter you’re dying to see into a haiku and email it by noon on August 27. Three lines, 17 syllables, and you’re entered to win.

In the end it seems like it’s really not just about design, but about thinking different. Maybe they should have called it the Hopscotch Think Festival instead.3 Either way, see ya there!

  1. Maybe not exactly Burning Man, but they’re rained out this year anyway.
  2. Vacation is supposed to be energizing, right? While I absolutely love the beach, I’m thinking this will give me more energy than that famous pink bunny.
  3. But that sounds a lot more like work than vacation.
(Visited 4 times, 1 visits today)
Left Menu Icon
Right Menu Icon